We attempt to completely understand all business objectives to establish a strategy for design success through collaborative client sessions and hands-on experience of the service or product.
Explore
Responding to the target audience's needs and desires, then delving deep into a variety of users' behaviors to define the core structure of the product's consumer experience using methods such as interviews, focus groups, surveys, and usability testing.
Analyze
Using User Personas and User Journey Maps to examine and condense the most relevant pieces from all of the data gathered.
Design.
With Information Architecture, Content Strategy, User Flows, Wireframes, and Screen Designs, we take UX to reality through detailed content maps, precise and high-resolution wireframes, and stunning designs for multiple screen sizes.
Launch.
At this time, feedback is critical, and we take it very seriously. To help validate our thoughts and intent, we conduct various levels of user testing utilizing wireframe/design prototypes.